List of Articles

Marketing and Business Development

• Do YOUR Netowrking Plans Require Real People?
• From Satisfaction to Partnership: Taking Client Relationships to the Next Level
• Blogs as Marketing Tools: How Administrators Can Keep the Process Realistic and Effective
• Trim Fat, Not Muscle: Administrators Play Key Role in Client Relationship Management
• How Small Firms Can Win the Marketing Marathon
• Technology As a Business Development Tool
• Farewell, Firm Overhead: How Forming Alliances Gives Small Firms Big Savings
• The Slippery Ethical Slope of Social Media
• New Year's Resolutions for Marketing Success
• The Delicate Balance of Law Firm Priorities